Tag Archives: Sunrise app

A dinosaur no more?

Having been perceived as a tech dinosaur, Microsoft is in the process of trying to reinvent itself. Part of its reinvention involves acquiring startups that can help revamp its mobile apps and improve its other platforms. Last December, Microsoft acquired Acompli, the mobile equivalent of Microsoft Outlook and quickly re-branded it as Microsoft Outlook for iOS and Android. Today, it acquired Sunrise, a suite of calendar products for mobile and desktop users that can consolidate calendars from different providers. These two acquisitions indicate that Microsoft is truly pushing forward to deliver utmost productivity across mobile platforms, a move that is in line with Microsoft CEO Satya Nadella’s mobile first, cloud first strategy. We expect to see more investments and acquisitions by Microsoft in the mobile space.You can read about the acquisition of Sunrise here.