Tag Archives: Persado

Top 20 Marketing Deals for April 2015

Deal No. Amount Paid (USD) Company Investor/Buyer Sector Deal Type
1 $270,000,000 Conductor Consortium Marketing Investment
2 $125,000,000 NetProspex Dun & Bradstreet Marketing Acquisition
3 $58,000,000 MobPartner Cheetah Mobile Marketing Acquisition
4 $57,000,000 Quickplay Consortium Marketing Investment
5 $47,000,000 Livefyre Consortium Marketing Investment
6 $46,000,000 Sprinklr Consortium Marketing Investment
7 $35,000,000 New Signature Columbia Capital Marketing Investment
8 $35,000,000 Localytics Consortium Marketing Investment
9 $35,000,000 ClickTale Consortium Marketing Investment
10 $33,000,000 Yashi Nexstar Broadcasting Marketing Acquisition
11 $30,700,000 Tealium Consortium Marketing Investment
12 $30,000,000 Altitude Digital FastPay Marketing Investment
13 $27,000,000 The Sandbox Group Monroe Capital LLC Marketing Investment
14 $27,000,000 Tune Consortium Marketing Investment
15 $24,000,000 Nanigans Consortium Marketing Investment
16 $24,000,000 Spredfast Silver Lake Waterman Marketing Investment
17 $23,000,000 WP Engine North Bridge Growth Equity Marketing Investment
18 $21,000,000 CafeX Consortium Marketing Investment
19 $21,000,000 Urban Airship Consortium Marketing Investment
20 $21,000,000 Persado Consortium Marketing Investment

More information

  1. Conductor Proves Web Presence Management Is A Real Thing With $27 Million In Series D (TechCrunch)
  2. Dun & Bradstreet Acquires NetProspex for $125M (FinSMEs)
  3. China’s Cheetah Mobile to acquire ad network MobPartner for $58M (Tech In Asia)
  4. Quickplay Secures C$57M (FinSMEs)
  5. Content Curation Startup Livefyre Raises $47M More, Brings On Adobe And Salesforce As New Investors (TechCrunch)
  6. Sprinklr Raises $46m in Funding (FinSMEs)
  7. New Signature Receives $35M Investment from Columbia Capital (FinSMEs)
  8. Localytics Raises $35M in Series D Funding (FinSMEs)
  9. ClickTale Receives $35M Growth Equity Investment (FinSMEs)
  10. Nexstar Broadcasting Acquires Yashi for $33M (FinSMEs)
  11. Tealium Closes $30.7M in Series D Financing (FinSMEs)
  12. Altitude Digital Raises $30M in Financing (FinSMEs)
  13. The Sandbox Group Receives $27M Senior Credit Facility from Monroe Capital (FinSMEs)
  14. Tune Raises $27M in Funding (FinSMEs)
  15. Nanigans Closes $24M Series B Financing (FinSMEs)
  16. Spredfast Secures $24M in Growth Financing (FinSMEs)
  17. WP Engine Secures $23M in Funding (FinSMEs)
  18. CafeX Closes $21M Series B Funding (FinSMEs)
  19. Urban Airship Closes $21M in Series D Funding (FinSMEs)
  20. Persado Closes $21M Series B Funding (FinSMEs)

Top 20 Marketing Deals for February 2015

Deal No. Amount Paid (USD) Company Investor/Buyer Sector Deal Type
1 $270,000,000 Conductor Consortium Marketing Investment
2 $125,000,000 NetProspex Dun & Bradstreet Marketing Acquisition
3 $47,000,000 Livefyre Consortium Marketing Investment
4 $35,000,000 ClickTale Consortium Marketing Investment
5 $33,000,000 Yashi Nexstar Broadcasting Marketing Acquisition
6 $30,700,000 Tealium Consortium Marketing Investment
7 $27,000,000 Tune Consortium Marketing Investment
8 $27,000,000 The Sandbox Group Monroe Capital LLC Marketing Investment
9 $21,000,000 Persado Consortium Marketing Investment
10 $21,000,000 Urban Airship Consortium Marketing Investment
11 $20,750,000 SocialMoov Marin Software Marketing Acquisition
12 $20,000,000 6sense Consortium Marketing Investment
13 $18,000,000 Vidyard Consortium Marketing Investment
14 $15,000,000 Taykey Consortium Marketing Investment
15 $15,000,000 Metamarkets Consortium Marketing Investment
16 $13,000,000 Beckon Consortium Marketing Investment
17 $12,000,000 Sparkcentral Split Rock Partners, Sigma West Marketing Investment
18 $10,000,000 Teads Consortium Marketing Investment
19 $9,095,190 Zone The Business Growth Fund Marketing Investment
20 $8,015,190 Pureprint Group Business Growth Fund Marketing Investment

More information

  1. Conductor Proves Web Presence Management Is A Real Thing With $27 Million In Series D (TechCrunch)
  2. Dun & Bradstreet Acquires NetProspex for $125M (FinSMEs)
  3. Content Curation Startup Livefyre Raises $47M More, Brings On Adobe And Salesforce As New Investors (TechCrunch)
  4. ClickTale Receives $35M Growth Equity Investment (FinSMEs)
  5. Nexstar Broadcasting Acquires Yashi for $33M (FinSMEs)
  6. Tealium Closes $30.7M in Series D Financing (FinSMEs)
  7. Tune Raises $27M in Funding (FinSMEs)
  8. The Sandbox Group Receives $27M Senior Credit Facility from Monroe Capital (FinSMEs)
  9. Persado Closes $21M Series B Funding (FinSMEs)
  10. Urban Airship Closes $21M in Series D Funding (FinSMEs)
  11. Marin Software Buys France’s SocialMoov For Up To $20.75M (TechCrunch)
  12. 6sense Raises $20M in Series B Funding (FinSMEs)
  13. Vidyard Raises $18M in Series B Funding (FinSMEs)
  14. Taykey Raises $15M in Funding (FinSMEs)
  15. Metamarkets Raises $15M in Funding (FinSMEs)
  16. Beckon Omnichannel Marketing Intelligence Software Secures $13M in Series B Funding (CNBC)
  17. Sparkcentral Raises $12M in Series B Funding (FinSMEs)
  18. European Video Ad Platform Teads Raises Further $30M As It Eyes Up Future IPO (TechCrunch)
  19. Zone Receives £6M Equity Investment (FinSMEs)
  20. Pureprint Group Receives £5.3M Equity Investment (FinSMEs)

Top 20 Marketing Deals for January 2015

Deal No. Amount Paid (USD) Company Investor/Buyer Sector Deal Type
1 $125,000,000 NetProspex Dun & Bradstreet Marketing Acquisition
2 $35,000,000 ClickTale Consortium Marketing Investment
3 $27,000,000 Tune Consortium Marketing Investment
4 $21,000,000 Persado Consortium Marketing Investment
5 $18,000,000 Vidyard Consortium Marketing Investment
6 $15,000,000 Taykey Consortium Marketing Investment
7 $13,000,000 Beckon Consortium Marketing Investment
8 $12,000,000 Sparkcentral Split Rock Partners, Sigma West Marketing Investment
9 $10,000,000 Teads Consortium Marketing Investment
10 $9,095,190 Zone The Business Growth Fund Marketing Investment
11 $8,015,190 Pureprint Group Business Growth Fund Marketing Investment
12 $4,200,000 WebyClip Consortium Marketing Investment
13 $2,900,000 Engage.cx Consortium Marketing Investment
14 $2,170,000 VMob Undisclosed Marketing Investment
15 $2,000,000 Brandfolder White Cedar Enterprises Marketing Investment
16 $1,200,000 Iterable Consortium Marketing Investment
17 $1,200,000 Pulsate Consortium Marketing Investment
18 $750,000 FantasySalesTeam ATX Seed Ventures, Central Texas Angel Network Marketing Investment
19 Undisclosed Dispop Admedo Marketing Acquisition
20 Undisclosed Fiveworx Angel Capital Group Marketing Investment

More information

  1. Dun & Bradstreet Acquires NetProspex for $125M (FinSMEs)
  2. ClickTale Receives $35M Growth Equity Investment (FinSMEs)
  3. Tune Raises $27M in Funding (FinSMEs)
  4. Persado Closes $21M Series B Funding (FinSMEs)
  5. Vidyard Raises $18M in Series B Funding (FinSMEs)
  6. Taykey Raises $15M in Funding (FinSMEs)
  7. Beckon Omnichannel Marketing Intelligence Software Secures $13M in Series B Funding (CNBC)
  8. Sparkcentral Raises $12M in Series B Funding (FinSMEs)
  9. European Video Ad Platform Teads Raises Further $30M As It Eyes Up Future IPO (TechCrunch)
  10. Zone Receives £6M Equity Investment (FinSMEs)
  11. Pureprint Group Receives £5.3M Equity Investment (FinSMEs)
  12. WebyClip Raises $4.2M in Funding (FinSMEs)
  13. Engage.cx Raises $2.9M in Series A Funding Round (FinSMEs)
  14. VMob raises $2.17m, signs global deal with McDonald’s (NBR)
  15. Brandfolder Raises $2M To Help Companies Manage Their Logos And Other Brand Assets (TechCrunch)
  16. Iterable Raises $1.2M in Seed Funding (FinSMEs)
  17. Pulsate Raises $1.2M First Funding (FinSMEs)
  18. FantasySalesTeam Raises $750K in Funding (FinSMEs)
  19. Admedo Acquires Dispop (FinSMEs)
  20. Fiveworx Receives Investment from Angel Capital Group (FinSMEs)

Top 20 Marketing Deals for September 2013

Deal No. Amount Paid (USD) Company Investor/Buyer Sector Deal Type
1 $600,000,000 Neolane Adobe Marketing Acquisition
2 $450,000,000 SurveyMonkey Consortium Marketing Investment
3 $125,000,000 Channel Intelligence Google Marketing Acquisition
4 $119,000,000 Aggregate Knowledge Neustar Marketing Acquisition
5 $75,000,000 AppNexus Consortium Marketing Investment
6 $68,000,000 Brand Networks AEA Investors Marketing Investment
7 $60,000,000 Videology Consortium Marketing Investment
8 $50,000,000 Extreme Reach Spectrum Equity Marketing Investment
9 $42,800,000 BrightEdge Consortium Marketing Investment
10 $38,000,000 MarketShare FTV Capital, Elevation Partners Marketing Investment
11 $30,000,000 Alloy Digital ABS Capital Partners Marketing Investment
12 $30,000,000 Relationship Science Consortium Marketing Investment
13 $30,000,000 Hearsay Sequoia Capital, New Enterprise Associates Marketing Investment
14 $21,200,000 TubeMogul Digital Advertising Consortium, Omnibus Marketing Investment
15 $20,000,000 iPinYou Consortium Marketing Investment
16 $19,000,000 Sailthru Consortium Marketing Investment
17 $18,000,000 Spredfast Consortium Marketing Investment
18 $17,000,000 SendUs Undisclosed Marketing Investment
19 $15,000,000 Persado Bain Capital Ventures, TL Capitol Marketing Investment
20 $15,000,000 Taboola Consortium Marketing Investment

More information

  1. Adobe Acquires Conversational Marketing Platform Neolane For $600M In Cash To Bolster Its Marketing Cloud (Techcrunch)
  2. SurveyMonkey Raises $800M in Debt and Equity Financing (FinSMEs)
  3. Google Acquires Channel Intelligence For $125M To Boost Product Referrals And E-Commerce With Users (Techcrunch)
  4. Neustar Buys Ad-Tech Firm Aggregate Knowledge for $119 Million (Mashable)
  5. Real-time Ad Bidding Platform AppNexus Raises $75M In Series D Funding (Techcrunch)
  6. Aiming To Be A One-Stop Shop For Social Marketing, Brand Networks Raises $68M In Its First Funding (Techcrunch)
  7. Another AdTech IPO? Videology Lands $60M From Catalyst, Comcast & Others As Online Video-Ad Market Booms (Techcrunch)
  8. Extreme Reach Receives $50M Investment from Spectrum Equity (FinSMEs)
  9. BrightEdge Raises $42.8M For Content Marketing And SEO (Techcrunch)
  10. MarketShare Raises $38M (FinSMEs)
  11. Alloy Digital raises $30m (C21 Media)
  12. RELATIONSHIP SCIENCE RAISES $30M IN FUNDING (FinSMEs)
  13. Hearsay Social Raises Another $30M To Help Businesses Grow Sales Through Social Media (TechCrunch)
  14. TubeMogul Raises $21.2M; Launches in Japan (FinSMEs)
  15. iPinYou Raises US$20M in Funding (FinSMEs)
  16. Sailthru Raises $19M in Series B Funding (FinSMEs)
  17. Spredfast Raises $18M in Venture Capital (FinSMEs)
  18. SendUs launches with $17M to help brands harness user videos
    (VentureBeat)
  19. Persado Gets $15M Led By Bain To Persuade The Ad World To Turn To Their Persuasion Marketing Technology (Techcrunch)
  20. Taboola Completes $15M Series D Funding (FinSMEs)