Tag Archives: Demandforce

Top 20 Marketing Deals for 2012

Deal No. Amount Paid (USD) Company Investor/Buyer Sector Deal Type
1 $660,000,000 SHL Corporate Executive Board Marketing Acquisition
2 $540,000,000 LBi Publicis Group Marketing Acquisition
3 $423,500,000 Demandforce Intuit Marketing Acquisition
4 $350,000,000 Wildfire Google Marketing Acquisition
5 $321,000,000 Amobee SingTel Marketing Acquisition
6 $300,000,000 Vitrue Oracle Marketing Acquisition
7 $169,000,000 iContact Vocus Marketing Acquisition
8 $151,000,000 PowerReviews Bazaarvoice Marketing Acquisition
9 $132,600,000 Millennial Media Undisclosed Marketing Public
10 $114,000,000 Bazaarvoice Undisclosed Marketing Public
11 $100,000,000 Donuts Consortium Marketing Investment
12 $92,000,000 BLiNQ Media Gannett Marketing Acquisition
13 $70,000,000 SinglePlatform Constant Contact Marketing Acquisition
14 $53,400,000 Lithium Technologies Consortium Marketing Investment
15 $51,500,000 SocialHour PlayPhone Marketing Acquisition
16 $50,000,000 Rocket Fuel Consortium Marketing Investment
17 $45,000,000 PubMatic Consortium Marketing Investment
18 $40,000,000 Neverblue Media Company and AKMG GlobalWide Media Marketing Acquisition
19 $40,000,000 TrialPay Consortium Marketing Investment
20 $39,000,000 Komli Media Consortium Marketing Investment

More information

  1. Corporate Executive Board buys talent analytics firm SHL (Research)
  2. Global Digital Agency LBi Acquired for $540 Million (Pando Daily)
  3. Intuit Acquires Marketing SaaS Company Demandforce For $423.5M In Cash (TechCrunch)
  4. Google Slaps $100M Golden Handcuffs On Wildfire To Retain Employees After $350M Acquisition (TechCrunch)
  5. More Mobile Ad Consolidation: Carrier SingTel Buys Amobee For $321 Million (TechCrunch)
  6. Social Media Marketer Vitrue Has Been Bought By Oracle For $300 Million (TechCrunch)
  7. Vocus Buys Email Marketing Company iContact For $169 Million (TechCrunch)
  8. Bazaarvoice To Acquire PowerReviews For $151M (TechCrunch)
  9. Millennial Media IPO shows strength of mobile display ads (Digital Media Wire)
  10. UPDATE 1-Bazaarvoice IPO raises $114 mln, priced above range-underwriter (Reuters)
  11. Demand Media Alum Gets $100M For Domain Registrar (SoCal Tech)
  12. Another Big Social Marketing Exit: Gannett Will Buy BLiNQ Media For Up To $92M (TechCrunch)
  13. Constant Contact Acquires Business Listings Startup SinglePlatform, Deal Worth Up To $100M (TechCrunch)
  14. Lithium Raises $53.4M Fourth Round To Push For Lead In Social Brand Software (TechCrunch)
  15. PlayPhone buys mobile marketing firm SocialHour for $51.5M (exclusive) (VentureBeat)
  16. Rocket Fuel Secures $50M in Financing (FinSMEs)
  17. Another Big Money Bet on AdTech: PubMatic Raises $45 Million From August Capital (AllThingsD)
  18. GlobalWide Media Buys Canadian Firm (SoCal Tech)
  19. TrialPay Raises $40 Million From Visa, Greylock, T.Rowe Price (Techcrunch)
  20. Digital Ad Platform Komli Media Wraps Up Biggest-Ever Funding Round (Tech In Asia)

Top 20 Marketing Deals for 2012

Deal No. Amount Paid (USD) Company Investor/Buyer Sector Deal Type
1 $5,000,000,000 Aegis Group Dentsu Marketing Acquisition
2 $660,000,000 SHL Corporate Executive Board Marketing Acquisition
3 $423,500,000 Demandforce Intuit Marketing Acquisition
4 $350,000,000 Wildfire Google Marketing Acquisition
5 $321,000,000 Amobee SingTel Marketing Acquisition
6 $300,000,000 Vitrue Oracle Marketing Acquisition
7 $169,000,000 iContact Vocus Marketing Acquisition
8 $151,000,000 PowerReviews Bazaarvoice Marketing Acquisition
9 $130,000,000 Millennial Media Undisclosed Marketing Public
10 $100,000,000 Donuts Consortium Marketing Investment
11 $70,000,000 SinglePlatform Constant Contact Marketing Acquisition
12 $53,400,000 Lithium Technologies Consortium Marketing Investment
13 $51,500,000 SocialHour PlayPhone Marketing Acquisition
14 $50,000,000 Rocket Fuel Consortium Marketing Investment
15 $45,000,000 PubMatic Consortium Marketing Investment
16 $40,000,000 TrialPay Consortium Marketing Investment
17 $39,000,000 Komli Media Consortium Marketing Investment
18 $30,000,000 Marin Software Consortium Marketing Investment
19 $27,700,000 OrangeSoda Deluxe Marketing Acquisition
20 $27,000,000 Neolane Consortium Marketing Investment

More information

  1. Japanese ad giant Dentsu buys Aegis for £3.16 bn (Yahoo)
  2. Corporate Executive Board buys talent analytics firm SHL (Research)
  3. Intuit Acquires Marketing SaaS Company Demandforce For $423.5M In Cash (TechCrunch)
  4. Google Slaps $100M Golden Handcuffs On Wildfire To Retain Employees After $350M Acquisition (TechCrunch)
  5. More Mobile Ad Consolidation: Carrier SingTel Buys Amobee For $321 Million (TechCrunch)
  6. Social Media Marketer Vitrue Has Been Bought By Oracle For $300 Million (TechCrunch)
  7. Vocus Buys Email Marketing Company iContact For $169 Million (TechCrunch)
  8. Bazaarvoice To Acquire PowerReviews For $151M (TechCrunch)
  9. Millennial Media shares double after IPO debut (VentureBeat)
  10. Demand Media Alum Gets $100M For Domain Registrar (SoCal Tech)
  11. Constant Contact Acquires Business Listings Startup SinglePlatform, Deal Worth Up To $100M (TechCrunch)
  12. Lithium Raises $53.4M Fourth Round To Push For Lead In Social Brand Software (TechCrunch)
  13. PlayPhone buys mobile marketing firm SocialHour for $51.5M (exclusive) (VentureBeat)
  14. Rocket Fuel Secures $50M in Financing (FinSMEs)
  15. Another Big Money Bet on AdTech: PubMatic Raises $45 Million From August Capital (AllThingsD)
  16. TrialPay Raises $40 Million From Visa, Greylock, T.Rowe Price (Techcrunch)
  17. Digital Ad Platform Komli Media Wraps Up Biggest-Ever Funding Round (Tech In Asia)
  18. Marin Software Raises $30M, Aims (Eventually) For IPO (TechCrunch)
  19. Deluxe Corp acquires OrangeSoda for $27.7M (Daily Herald)
  20. Neolane Lands $27 Million For ‘Conversational Marketing’ Tech (TechCrunch)

Top 20 Marketing Deals for 2012

Deal No. Amount Paid (USD) Company Investor/Buyer Sector Deal Type
1 $423,500,000 Demandforce Intuit Marketing Acquisition
2 $321,000,000 Amobee SingTel Marketing Acquisition
3 $300,000,000 Vitrue Oracle Marketing Acquisition
4 $169,000,000 iContact Vocus Marketing Acquisition
5 $151,000,000 PowerReviews Bazaarvoice Marketing Acquisition
6 $130,000,000 Millennial Media Undisclosed Marketing Public
7 $100,000,000 Donuts Consortium Marketing Investment
8 $53,400,000 Lithium Technologies Consortium Marketing Investment
9 $51,500,000 SocialHour PlayPhone Marketing Acquisition
10 $45,000,000 PubMatic Consortium Marketing Investment
11 $45,000,000 PubMatic Consortium Marketing Investment
12 $40,000,000 TrialPay Consortium Marketing Investment
13 $30,000,000 Klout Consortium Marketing Investment
14 $30,000,000 Marin Software Consortium Marketing Investment
15 $27,700,000 OrangeSoda Deluxe Marketing Acquisition
16 $27,000,000 Neolane Consortium Marketing Investment
17 $25,000,000 Unruly Consortium Marketing Investment
18 $22,700,000 Incite Marketing Planning St Ives Marketing Acquisition
19 $20,000,000 HootSuite OMERS Ventures Marketing Investment
20 $20,000,000 RichRelevance Consortium Marketing Investment

More information

  1. Intuit Acquires Marketing SaaS Company Demandforce For $423.5M In Cash (TechCrunch)
  2. More Mobile Ad Consolidation: Carrier SingTel Buys Amobee For $321 Million (TechCrunch)
  3. Social Media Marketer Vitrue Has Been Bought By Oracle For $300 Million (TechCrunch)
  4. Vocus Buys Email Marketing Company iContact For $169 Million (TechCrunch)
  5. Bazaarvoice To Acquire PowerReviews For $151M (TechCrunch)
  6. Millennial Media shares double after IPO debut (VentureBeat)
  7. Demand Media Alum Gets $100M For Domain Registrar (SoCal Tech)
  8. Lithium Raises $53.4M Fourth Round To Push For Lead In Social Brand Software (TechCrunch)
  9. PlayPhone buys mobile marketing firm SocialHour for $51.5M (exclusive) (VentureBeat)
  10. Another Big Money Bet on AdTech: PubMatic Raises $45 Million From August Capital (AllThingsD)
  11. Another Big Money Bet on AdTech: PubMatic Raises $45 Million From August Capital (All Things D)
  12. TrialPay Raises $40 Million From Visa, Greylock, T.Rowe Price (Techcrunch)
  13. Kleiner Leads Klout’s Latest “$30 Million” Funding Round (TechCrunch)
  14. Marin Software Raises $30M, Aims (Eventually) For IPO (TechCrunch)
  15. Deluxe Corp buys internet marketer OrangeSoda for about $27.7M in cash (The Republic)
  16. Neolane Lands $27 Million For ‘Conversational Marketing’ Tech (TechCrunch)
  17. Unruly Raises $25M in First External Funding (FinSMEs)
  18. Incite sold to marketing services group St Ives in £17m deal (Research)
  19. Confirmed: Canadian VC Firm OMERS Ventures Takes $20M Stake In HootSuite At $200M Valuation (TechCrunch)
  20. RichRelevance Raises $20M From Crosslink, Greylock To Help Manage Personalization For Retailers (Techcrunch)

Top 20 Software & Services Deals for 2012

Deal No. Amount Paid (USD) Company Investor/Buyer Sector Deal Type
1 $1,900,000,000 Taleo Oracle Software & Services Acquisition
2 $300,000,000 Transcend Nuance Communications Software & Services Acquisition
3 $291,000,000 Archipelago Learning PLATO Learning Software & Services Acquisition
4 $287,500,000 TaxACT InfoSpace Software & Services Acquisition
5 $275,000,000 Convio Blackbaud Software & Services Acquisition
6 $229,500,000 Splunk Undisclosed Software & Services Public
7 $115,000,000 LiveOffice Symantec Software & Services Acquisition
8 $114,000,000 Bazaarvoice Undisclosed Software & Services Public
9 $100,000,000 LifeLock Consortium Software & Services Investment
10 $100,000,000 Conduit Undisclosed Software & Services Investment
11 $88,000,000 Demandware Undisclosed Software & Services Public
12 $85,000,000 Joyent Weather Investment II, Telefónica Digital Software & Services Investment
13 $80,000,000 Mykonos Software Juniper Networks Software & Services Acquisition
14 $80,000,000 Veracity Payment Solutions Great Hill Partners Software & Services Investment
15 $72,000,000 EPAM Systems Undisclosed Software & Services Public
16 $70,000,000 Skybox Imaging Consortium Software & Services Investment
17 $60,000,000 Appirio Consortium Software & Services Investment
18 $55,000,000 Brightcove Undisclosed Software & Services Public
19 $52,500,000 Code 42 Software Accel Partners, Split Rock Partners Software & Services Investment
20 $50,000,000 Apptio Consortium Software & Services Investment

More information

  1. Oracle Buys Talent Management Solutions Company Taleo For $1.9 Billion (Techcrunch)
  2. Nuance Buys Transcription And Speech Editing Company Transcend For $300M In Cash (Techcrunch)
  3. Archipelago Learning Acquired By Private Equity Firm (Texas Tech Pulse)
  4. InfoSpace Buys Online Tax Solutions Company TaxACT For $287.5M In Cash (Techcrunch)
  5. Convio Acquired By Blackbaud For $275M (Texas Tech Pulse)
  6. Splunk Raises $229.5 Million in IPO on Demand for Data Analysis (Bloomberg)
  7. Symantec Buys Cloud-Based Email Archiving Company LiveOffice For $115M (Techcrunch)
  8. UPDATE 1-Bazaarvoice IPO raises $114 mln, priced above range-underwriter (Reuters)
  9. Identity Theft Protection Company LifeLock Raises $100M From Kleiner, Symantec; Acquires ID Analytics (Techcrunch)
  10. Conduit Receives $100M Investment from J.P. Morgan Asset Management (FinSMEs)
  11. Demandware Trades Up 48% After Its $88 Million IPO (Investors.com)
  12. Cloud Computing Software Company Joyent Raises $85 Million To Pursue Global Growth (Techcrunch)
  13. Juniper Networks Buys Mykonos Software (Silicon Tap)
  14. Veracity Payment Solutions Secures $80M from Great Hill Partners (FinSMEs)
  15. EPAM Completes $72 Million IPO on NYSE (Quintura)
  16. Skybox Imaging Raises $70M To Launch Two High-Res Imaging Microsatellites (Techcrunch)
  17. General Atlantic And Sequoia Put $60M In Enterprise Cloud Consultancy Appirio (Techcrunch)
  18. Brightcove Soars on Debut, as I.P.O. Outlook Brightens (DealBook)
  19. Accel Leads $52.5M Round In Cloud-Based Data Storage And Backup Company Code 42 (Techcrunch)
  20. Apptio Raises Massive, $50M Round (Northwest Innovation)