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Top 20 Marketing Deals for May 2016

Deal No.Amount Paid (USD)CompanyInvestor/BuyerSectorDeal Type
1$1,800,000,000MarketoVista Equity PartnersMarketingAcquisition
2$360,000,000TapadTelenor GroupMarketingAcquisition
3$200,000,000AddThisOracleMarketingAcquisition
4$117,000,000MbloxCLX CommunicationsMarketingAcquisition
5$108,000,000GetuiConsortiumMarketingInvestment
6$100,000,000StickyAdsComcastMarketingAcquisition
7$56,000,000BloomReachConsortiumMarketingInvestment
8$50,000,000ShowpadConsortiumMarketingInvestment
9$50,000,000IntercomIndex VenturesMarketingInvestment
10$50,000,000MoatInsight Venture PartnersMarketingInvestment
11$45,000,000BlipparKhazanah Nasional BerhadMarketingInvestment
12$45,000,000HeyzapFyberMarketingAcquisition
13$42,000,000Sprout SocialConsortiumMarketingInvestment
14$35,000,000Bridge2 SolutionsUpdata PartnersMarketingInvestment
15$25,000,000DrawbridgeConsortiumMarketingInvestment
16$25,000,000ON24Goldman Sachs’ Private Capital InvestingMarketingInvestment
17$25,000,000Insightly ConsortiumMarketingInvestment
18$20,000,000AppboyConsortiumMarketingInvestment
19$20,000,000JW PlayerConsortiumMarketingInvestment
20$16,000,000OutboundEngineConsortiumMarketingInvestment

More information

  1. Vista Equity Partners buys marketing automation giant Marketo for $1.8B in cash (TechCrunch)
  2. Telenor Group Acquires Tapad for $360M (FinSMEs)
  3. Oracle Buys Audience Tracking Firm AddThis For Around $200M (TechCrunch)
  4. Atlanta mobile technology firm Mblox acquired for $117 million (Atlanta Business Chronicle)
  5. Push Notification Service Getui Enters Mobile Marketing With $108M Fresh Funding (Tech Node)
  6. Comcast has acquired French ad tech company StickyAds for more than $100 million (Yahoo)
  7. BloomReach lands $56M to deliver personalized marketing to every digital business (VentureBeat)
  8. Showpad closes $50M Series C to keep growing its SaaS sales productivity platform (TechCrunch)
  9. The Daily Startup: Index Ventures Backs Intercom in $50 Million Series D (The Wall Street Journal)
  10. Moat Raises $50 Million to Help Develop Digital Ad Currency (Wall Street Journal)
  11. With $45 Million In Funding, Augmented Reality Platform Blippar Is Rethinking Search (TechCrunch)
  12. Fyber Acquires Heyzap for $45M (FinSMEs)
  13. Sprout Social Raises $42M For Its Marketing Tools (TechCrunch)
  14. Bridge2 Solutions Raises $35M in Equity Funding (FinSMEs)
  15. Drawbridge raises $25M as it takes its cross-device tech beyond advertising (TechCrunch)
  16. ON24 Receives $25M Investment from Goldman Sachs’ Private Capital Investing (FinSMEs)
  17. Insightly Closes $25M Series C Funding Round (FinSMEs)
  18. Appboy Closes $20M in Series C Funding (FinSMEs)
  19. JW Player Raises $20M To Expand Its Video Platform (TechCrunch)
  20. OutboundEngine Closes $16M Series C Funding (FinSMEs)

Top 20 Marketing Deals for April 2016

Deal No.Amount Paid (USD)CompanyInvestor/BuyerSectorDeal Type
1$360,000,000TapadTelenor GroupMarketingAcquisition
2$200,000,000AddThisOracleMarketingAcquisition
3$108,000,000GetuiConsortiumMarketingInvestment
4$56,000,000BloomReachConsortiumMarketingInvestment
5$50,000,000IntercomIndex VenturesMarketingInvestment
6$50,000,000MoatInsight Venture PartnersMarketingInvestment
7$45,000,000BlipparKhazanah Nasional BerhadMarketingInvestment
8$45,000,000HeyzapFyberMarketingAcquisition
9$42,000,000Sprout SocialConsortiumMarketingInvestment
10$25,000,000Insightly ConsortiumMarketingInvestment
11$20,000,000JW PlayerConsortiumMarketingInvestment
12$15,000,000UnlockdConsortiumMarketingInvestment
13$15,000,000Mintigo Sequoia CapitalMarketingInvestment
14$15,000,000Playbuzz ConsortiumMarketingInvestment
15$15,000,000Mirriad IP Group PlcMarketingInvestment
16$14,000,000TapInfluenceConsortiumMarketingInvestment
17$12,300,000ViralGainsConsortiumMarketingInvestment
18$12,000,000ApesterConsortiumMarketingInvestment
19$12,000,000OroHighland EuropeMarketingInvestment
20$10,000,000PowerChord Ballast Point Ventures, The Burton PartnershipMarketingInvestment

More information

  1. Telenor Group Acquires Tapad for $360M (FinSMEs)
  2. Oracle Buys Audience Tracking Firm AddThis For Around $200M (TechCrunch)
  3. Push Notification Service Getui Enters Mobile Marketing With $108M Fresh Funding (Tech Node)
  4. BloomReach lands $56M to deliver personalized marketing to every digital business (VentureBeat)
  5. The Daily Startup: Index Ventures Backs Intercom in $50 Million Series D (The Wall Street Journal)
  6. Moat Raises $50 Million to Help Develop Digital Ad Currency (Wall Street Journal)
  7. With $45 Million In Funding, Augmented Reality Platform Blippar Is Rethinking Search (TechCrunch)
  8. Fyber Acquires Heyzap for $45M (FinSMEs)
  9. Sprout Social Raises $42M For Its Marketing Tools (TechCrunch)
  10. Insightly Closes $25M Series C Funding Round (FinSMEs)
  11. JW Player Raises $20M To Expand Its Video Platform (TechCrunch)
  12. Melbourne startup secures $15 million as it continues plans for global domination (StartupSmart)
  13. Mintigo Raises $15M in Funding (FinSMEs)
  14. Playbuzz scores $15 million in funding for sponsored social content (VentureBeat)
  15. Mirriad Secures $15 Million In Financing (PR Newswire)
  16. TapInfluence Closes $14M Funding Round (FinSMEs)
  17. ViralGains Completes First Close on $12.3M Series A Financing (FinSMEs)
  18. Apester Closes $12m Second Tranche of Series A Financing (FinSMEs)
  19. Oro Raises $12M in Funding (FinSMEs)
  20. PowerChord Secures $10M in Funding (FinSMEs)

Top 20 Marketing Deals for March 2016

Deal No.Amount Paid (USD)CompanyInvestor/BuyerSectorDeal Type
1$360,000,000TapadTelenor GroupMarketingAcquisition
2$200,000,000AddThisOracleMarketingAcquisition
3$56,000,000BloomReachConsortiumMarketingInvestment
4$50,000,000MoatInsight Venture PartnersMarketingInvestment
5$45,000,000HeyzapFyberMarketingAcquisition
6$45,000,000BlipparKhazanah Nasional BerhadMarketingInvestment
7$42,000,000Sprout SocialConsortiumMarketingInvestment
8$20,000,000JW PlayerConsortiumMarketingInvestment
9$15,000,000Mirriad IP Group PlcMarketingInvestment
10$15,000,000Playbuzz ConsortiumMarketingInvestment
11$12,300,000ViralGainsConsortiumMarketingInvestment
12$12,000,000OroHighland EuropeMarketingInvestment
13$10,000,000EvergageConsortiumMarketingInvestment
14$10,000,000DataXu Sky PLCMarketingInvestment
15$10,000,000PowerChord Ballast Point Ventures, The Burton PartnershipMarketingInvestment
16$9,000,000AmperityConsortiumMarketingInvestment
17$9,000,000Stellar LoyaltyTDF Ventures, InterWest PartnersMarketingInvestment
18$8,000,000BlueshiftStorm Ventures, Nexus Venture PartnersMarketingInvestment
19$8,000,000Iterable ConsortiumMarketingInvestment
20$8,000,000AfluentaInternational Finance Corporation, Elevar EquityMarketingInvestment

More information

  1. Telenor Group Acquires Tapad for $360M (FinSMEs)
  2. Oracle Buys Audience Tracking Firm AddThis For Around $200M (TechCrunch)
  3. BloomReach lands $56M to deliver personalized marketing to every digital business (VentureBeat)
  4. Moat Raises $50 Million to Help Develop Digital Ad Currency (Wall Street Journal)
  5. Fyber Acquires Heyzap for $45M (FinSMEs)
  6. With $45 Million In Funding, Augmented Reality Platform Blippar Is Rethinking Search (TechCrunch)
  7. Sprout Social Raises $42M For Its Marketing Tools (TechCrunch)
  8. JW Player Raises $20M To Expand Its Video Platform (TechCrunch)
  9. Mirriad Secures $15 Million In Financing (PR Newswire)
  10. Playbuzz scores $15 million in funding for sponsored social content (VentureBeat)
  11. ViralGains Completes First Close on $12.3M Series A Financing (FinSMEs)
  12. Oro Raises $12M in Funding (FinSMEs)
  13. Evergage Raises $10M in Series B Venture Capital Round (FinSMEs)
  14. DataXu Receives $10M in Funding (FinSMEs)
  15. PowerChord Secures $10M in Funding (FinSMEs)
  16. Amperity Closes $9M Series A Funding (FinSMEs)
  17. Stellar Loyalty Completes $9M Series A Funding (FinSMEs)
  18. Blueshift Closes $8.0M Series A Financing (FinSMEs)
  19. Iterable Closes $8M in Series A Funding (FinSMEs)
  20. Afluenta Completes $8M Series B Funding (FinSMEs)

Top 20 Marketing Deals for February 2016

Deal No.Amount Paid (USD)CompanyInvestor/BuyerSectorDeal Type
1$360,000,000TapadTelenor GroupMarketingAcquisition
2$200,000,000AddThisOracleMarketingAcquisition
3$56,000,000BloomReachConsortiumMarketingInvestment
4$45,000,000HeyzapFyberMarketingAcquisition
5$42,000,000Sprout SocialConsortiumMarketingInvestment
6$20,000,000JW PlayerConsortiumMarketingInvestment
7$12,300,000ViralGainsConsortiumMarketingInvestment
8$10,000,000EvergageConsortiumMarketingInvestment
9$10,000,000DataXu Sky PLCMarketingInvestment
10$10,000,000PowerChord Ballast Point Ventures, The Burton PartnershipMarketingInvestment
11$9,000,000AmperityConsortiumMarketingInvestment
12$9,000,000Stellar LoyaltyTDF Ventures, InterWest PartnersMarketingInvestment
13$8,000,000BlueshiftStorm Ventures, Nexus Venture PartnersMarketingInvestment
14$8,000,000Iterable ConsortiumMarketingInvestment
15$7,000,000EyeotaConsortiumMarketingInvestment
16$7,000,000FunnelWiseUndisclosedMarketingInvestment
17$7,000,000TripteaseNotion Capital, Episode 1MarketingInvestment
18$6,500,000TapdaqConsortiumMarketingInvestment
19$6,316,426AdestraBusiness Growth FundMarketingInvestment
20$6,000,000Admedo ConsortiumMarketingInvestment

More information

  1. Telenor Group Acquires Tapad for $360M (FinSMEs)
  2. Oracle Buys Audience Tracking Firm AddThis For Around $200M (TechCrunch)
  3. BloomReach lands $56M to deliver personalized marketing to every digital business (VentureBeat)
  4. Fyber Acquires Heyzap for $45M (FinSMEs)
  5. Sprout Social Raises $42M For Its Marketing Tools (TechCrunch)
  6. JW Player Raises $20M To Expand Its Video Platform (TechCrunch)
  7. ViralGains Completes First Close on $12.3M Series A Financing (FinSMEs)
  8. Evergage Raises $10M in Series B Venture Capital Round (FinSMEs)
  9. DataXu Receives $10M in Funding (FinSMEs)
  10. PowerChord Secures $10M in Funding (FinSMEs)
  11. Amperity Closes $9M Series A Funding (FinSMEs)
  12. Stellar Loyalty Completes $9M Series A Funding (FinSMEs)
  13. Blueshift Closes $8.0M Series A Financing (FinSMEs)
  14. Iterable Closes $8M in Series A Funding (FinSMEs)
  15. Eyeota Raises US$7M in Series A Funding (FinSMEs)
  16. FunnelWise Completes $7M Series A Funding (FinSMEs)
  17. Triptease, The Startup That Helps Hotels Increase Direct Sales, Closes $7M Series A (TechCrunch)
  18. Tapdaq Raises $6.5M in Series A Venture Capital Funding (FinSMEs)
  19. Adestra Secures £4.43M Growth Capital (FinSMEs)
  20. Admedo Raises $6M in Series B Funding (FinSMEs)