Top 20 Marketing Deals for 2013
| Deal No. | Amount Paid (USD) | Company | Investor/Buyer | Sector | Deal Type |
|---|---|---|---|---|---|
| 1 | $450,000,000 | SurveyMonkey | Consortium | Marketing | Investment |
| 2 | $125,000,000 | Channel Intelligence | Marketing | Acquisition | |
| 3 | $75,000,000 | AppNexus | Consortium | Marketing | Investment |
| 4 | $38,000,000 | MarketShare | FTV Capital, Elevation Partners | Marketing | Investment |
| 5 | $30,000,000 | Alloy Digital | ABS Capital Partners | Marketing | Investment |
| 6 | $21,200,000 | TubeMogul | Digital Advertising Consortium, Omnibus | Marketing | Investment |
| 7 | $20,000,000 | iPinYou | Consortium | Marketing | Investment |
| 8 | $19,000,000 | Sailthru | Consortium | Marketing | Investment |
| 9 | $18,000,000 | Spredfast | Consortium | Marketing | Investment |
| 10 | $15,000,000 | Demandbase | Consortium | Marketing | Investment |
| 11 | $15,000,000 | Persado | Bain Capital Ventures, TL Capitol | Marketing | Investment |
| 12 | $15,000,000 | Taboola | Consortium | Marketing | Investment |
| 13 | $14,000,000 | Drawbridge | Consortium | Marketing | Investment |
| 14 | $14,000,000 | Verve Mobile | Consortium | Marketing | Investment |
| 15 | $11,000,000 | Innovid | Consortium | Marketing | Investment |
| 16 | $11,000,000 | Metaps | Fidelity Growth Partners Japan | Marketing | Investment |
| 17 | $10,500,000 | Collective Bias | Updata Partners | Marketing | Investment |
| 18 | $9,000,000 | SavingStar | Consortium | Marketing | Investment |
| 19 | $7,700,000 | Pontiflex | Undisclosed | Marketing | Investment |
| 20 | $7,650,000 | 360incentives.com | Consortium | Marketing | Investment |
More information
- SurveyMonkey Raises $800M in Debt and Equity Financing (FinSMEs)
- Google Acquires Channel Intelligence For $125M To Boost Product Referrals And E-Commerce With Users (Techcrunch)
- Real-time Ad Bidding Platform AppNexus Raises $75M In Series D Funding (Techcrunch)
- MarketShare Raises $38M (FinSMEs)
- Alloy Digital raises $30m (C21 Media)
- TubeMogul Raises $21.2M; Launches in Japan (FinSMEs)
- iPinYou Raises US$20M in Funding (FinSMEs)
- Sailthru Raises $19M in Series B Funding (FinSMEs)
- Spredfast Raises $18M in Venture Capital (FinSMEs)
- Demandbase Closes $15M Financing (FinSMEs)
- Persado Gets $15M Led By Bain To Persuade The Ad World To Turn To Their Persuasion Marketing Technology (Techcrunch)
- Taboola Completes $15M Series D Funding (FinSMEs)
- Drawbridge Closes $14M Series B Funding (FinSMEs)
- Verve Mobile Raises $14M in Series C Funding (FinSMEs)
- Innovid Raises $11M More From Sequoia And Others To Make Interactive Video Ads Truly Multiplatform (TechCrunch)
- Android App Monetization Platform Metaps Raises $11M Series B From Fidelity Growth Partners Japan & Others To Fuel Asian Growth (TechCrunch)
- Collective Bias Raises $10.5M Series A To Push Its Shopping Blogger-Powered Social Marketing Model Internationally (Techcrunch)
- SavingStar Lands $9M From American Express, First Round & More To Expand Its Grocery eCoupon Service (Techcrunch)
- Pontiflex Raises $7.7M For Its ‘Mobile Signup’ Ads (Techcrunch)
- 360incentives.com Secures $7.65M Round Led By OMERS For B2B And Consumer Sales Incentive Platform (Techcrunch)



April 30, 2013 