Archive | Marketing RSS feed for this section

Top 20 Marketing Deals for March 2016

Deal No.Amount Paid (USD)CompanyInvestor/BuyerSectorDeal Type
1$360,000,000TapadTelenor GroupMarketingAcquisition
2$200,000,000AddThisOracleMarketingAcquisition
3$56,000,000BloomReachConsortiumMarketingInvestment
4$50,000,000MoatInsight Venture PartnersMarketingInvestment
5$45,000,000HeyzapFyberMarketingAcquisition
6$45,000,000BlipparKhazanah Nasional BerhadMarketingInvestment
7$42,000,000Sprout SocialConsortiumMarketingInvestment
8$20,000,000JW PlayerConsortiumMarketingInvestment
9$15,000,000Mirriad IP Group PlcMarketingInvestment
10$15,000,000Playbuzz ConsortiumMarketingInvestment
11$12,300,000ViralGainsConsortiumMarketingInvestment
12$12,000,000OroHighland EuropeMarketingInvestment
13$10,000,000EvergageConsortiumMarketingInvestment
14$10,000,000DataXu Sky PLCMarketingInvestment
15$10,000,000PowerChord Ballast Point Ventures, The Burton PartnershipMarketingInvestment
16$9,000,000AmperityConsortiumMarketingInvestment
17$9,000,000Stellar LoyaltyTDF Ventures, InterWest PartnersMarketingInvestment
18$8,000,000BlueshiftStorm Ventures, Nexus Venture PartnersMarketingInvestment
19$8,000,000Iterable ConsortiumMarketingInvestment
20$8,000,000AfluentaInternational Finance Corporation, Elevar EquityMarketingInvestment

More information

  1. Telenor Group Acquires Tapad for $360M (FinSMEs)
  2. Oracle Buys Audience Tracking Firm AddThis For Around $200M (TechCrunch)
  3. BloomReach lands $56M to deliver personalized marketing to every digital business (VentureBeat)
  4. Moat Raises $50 Million to Help Develop Digital Ad Currency (Wall Street Journal)
  5. Fyber Acquires Heyzap for $45M (FinSMEs)
  6. With $45 Million In Funding, Augmented Reality Platform Blippar Is Rethinking Search (TechCrunch)
  7. Sprout Social Raises $42M For Its Marketing Tools (TechCrunch)
  8. JW Player Raises $20M To Expand Its Video Platform (TechCrunch)
  9. Mirriad Secures $15 Million In Financing (PR Newswire)
  10. Playbuzz scores $15 million in funding for sponsored social content (VentureBeat)
  11. ViralGains Completes First Close on $12.3M Series A Financing (FinSMEs)
  12. Oro Raises $12M in Funding (FinSMEs)
  13. Evergage Raises $10M in Series B Venture Capital Round (FinSMEs)
  14. DataXu Receives $10M in Funding (FinSMEs)
  15. PowerChord Secures $10M in Funding (FinSMEs)
  16. Amperity Closes $9M Series A Funding (FinSMEs)
  17. Stellar Loyalty Completes $9M Series A Funding (FinSMEs)
  18. Blueshift Closes $8.0M Series A Financing (FinSMEs)
  19. Iterable Closes $8M in Series A Funding (FinSMEs)
  20. Afluenta Completes $8M Series B Funding (FinSMEs)

Top 20 Marketing Deals for February 2016

Deal No.Amount Paid (USD)CompanyInvestor/BuyerSectorDeal Type
1$360,000,000TapadTelenor GroupMarketingAcquisition
2$200,000,000AddThisOracleMarketingAcquisition
3$56,000,000BloomReachConsortiumMarketingInvestment
4$45,000,000HeyzapFyberMarketingAcquisition
5$42,000,000Sprout SocialConsortiumMarketingInvestment
6$20,000,000JW PlayerConsortiumMarketingInvestment
7$12,300,000ViralGainsConsortiumMarketingInvestment
8$10,000,000EvergageConsortiumMarketingInvestment
9$10,000,000DataXu Sky PLCMarketingInvestment
10$10,000,000PowerChord Ballast Point Ventures, The Burton PartnershipMarketingInvestment
11$9,000,000AmperityConsortiumMarketingInvestment
12$9,000,000Stellar LoyaltyTDF Ventures, InterWest PartnersMarketingInvestment
13$8,000,000BlueshiftStorm Ventures, Nexus Venture PartnersMarketingInvestment
14$8,000,000Iterable ConsortiumMarketingInvestment
15$7,000,000EyeotaConsortiumMarketingInvestment
16$7,000,000FunnelWiseUndisclosedMarketingInvestment
17$7,000,000TripteaseNotion Capital, Episode 1MarketingInvestment
18$6,500,000TapdaqConsortiumMarketingInvestment
19$6,316,426AdestraBusiness Growth FundMarketingInvestment
20$6,000,000Admedo ConsortiumMarketingInvestment

More information

  1. Telenor Group Acquires Tapad for $360M (FinSMEs)
  2. Oracle Buys Audience Tracking Firm AddThis For Around $200M (TechCrunch)
  3. BloomReach lands $56M to deliver personalized marketing to every digital business (VentureBeat)
  4. Fyber Acquires Heyzap for $45M (FinSMEs)
  5. Sprout Social Raises $42M For Its Marketing Tools (TechCrunch)
  6. JW Player Raises $20M To Expand Its Video Platform (TechCrunch)
  7. ViralGains Completes First Close on $12.3M Series A Financing (FinSMEs)
  8. Evergage Raises $10M in Series B Venture Capital Round (FinSMEs)
  9. DataXu Receives $10M in Funding (FinSMEs)
  10. PowerChord Secures $10M in Funding (FinSMEs)
  11. Amperity Closes $9M Series A Funding (FinSMEs)
  12. Stellar Loyalty Completes $9M Series A Funding (FinSMEs)
  13. Blueshift Closes $8.0M Series A Financing (FinSMEs)
  14. Iterable Closes $8M in Series A Funding (FinSMEs)
  15. Eyeota Raises US$7M in Series A Funding (FinSMEs)
  16. FunnelWise Completes $7M Series A Funding (FinSMEs)
  17. Triptease, The Startup That Helps Hotels Increase Direct Sales, Closes $7M Series A (TechCrunch)
  18. Tapdaq Raises $6.5M in Series A Venture Capital Funding (FinSMEs)
  19. Adestra Secures £4.43M Growth Capital (FinSMEs)
  20. Admedo Raises $6M in Series B Funding (FinSMEs)

Top 20 Marketing Deals for January 2016

Deal No.Amount Paid (USD)CompanyInvestor/BuyerSectorDeal Type
1$200,000,000AddThisOracleMarketingAcquisition
2$56,000,000BloomReachConsortiumMarketingInvestment
3$45,000,000HeyzapFyberMarketingAcquisition
4$20,000,000JW PlayerConsortiumMarketingInvestment
5$12,300,000ViralGainsConsortiumMarketingInvestment
6$10,000,000DataXu Sky PLCMarketingInvestment
7$10,000,000EvergageConsortiumMarketingInvestment
8$8,000,000BlueshiftStorm Ventures, Nexus Venture PartnersMarketingInvestment
9$8,000,000Iterable ConsortiumMarketingInvestment
10$7,000,000EyeotaConsortiumMarketingInvestment
11$6,500,000TapdaqConsortiumMarketingInvestment
12$6,316,426AdestraBusiness Growth FundMarketingInvestment
13$4,100,000VestorlySigma Prime VenturesMarketingInvestment
14$3,100,000Limelight PlatformConsortiumMarketingInvestment
15$1,000,000StackAdaptPlaza VenturesMarketingInvestment
16UndisclosedAdRevZealot NetworksMarketingAcquisition
17UndisclosedCRMWaypointAccentureMarketingAcquisition
18UndisclosedGallop LabsBig Viking GamesMarketingAcquisition
19UndisclosedMyArea NetworkDr. Luis Crespo, Larry WittMarketingInvestment
20UndisclosedNaritivConsortiumMarketingInvestment

More information

  1. Oracle Buys Audience Tracking Firm AddThis For Around $200M (TechCrunch)
  2. BloomReach lands $56M to deliver personalized marketing to every digital business (VentureBeat)
  3. Fyber Acquires Heyzap for $45M (FinSMEs)
  4. JW Player Raises $20M To Expand Its Video Platform (TechCrunch)
  5. ViralGains Completes First Close on $12.3M Series A Financing (FinSMEs)
  6. DataXu Receives $10M in Funding (FinSMEs)
  7. Evergage Raises $10M in Series B Venture Capital Round (FinSMEs)
  8. Blueshift Closes $8.0M Series A Financing (FinSMEs)
  9. Iterable Closes $8M in Series A Funding (FinSMEs)
  10. Eyeota Raises US$7M in Series A Funding (FinSMEs)
  11. Tapdaq Raises $6.5M in Series A Venture Capital Funding (FinSMEs)
  12. Adestra Secures £4.43M Growth Capital (FinSMEs)
  13. Vestorly Closes $4.1M Series A Funding (FinSMEs)
  14. Limelight Platform Closes $3.1M in Seed Funding (FinSMEs)
  15. Native ad platform StackAdapt raises $1 mln in Series A round (PE HUB)
  16. AdRev Acquired By Zealot Networks (SocalTech)
  17. Accenture Acquires CRMWaypoint (FinSMEs)
  18. Big Viking Games Acquires Mobile Marketing Startup Gallop Labs (TechCrunch)
  19. MyArea Network Receives Angel Funding (FinSMEs)
  20. Snapchat Marketing Company Naritiv Raises $3 Million Funding Round (Tubefilter)

Top 20 Marketing Deals for December 2015

 

Deal No.Amount Paid (USD)CompanyInvestor/BuyerSectorDeal Type
1$270,000,000Conductor ConsortiumMarketingInvestment
2$180,000,000UndertonePerionMarketingAcquisition
3$125,000,000NetProspex Dun & BradstreetMarketingAcquisition
4$100,000,000InMobiConsortiumMarketingInvestment
5$78,000,000iPinYou ConsortiumMarketingInvestment
6$60,000,000Social TouchConsortiumMarketingInvestment
7$58,000,000MobPartnerCheetah MobileMarketingAcquisition
8$57,000,000QuickplayConsortiumMarketingInvestment
9$55,000,000RightpointStella Point CapitalMarketingInvestment
10$54,000,000RadiumOneConsortiumMarketingInvestment
11$53,000,000EnsightenConsortiumMarketingInvestment
12$50,000,000ShiftBrand NetworksMarketingAcquisition
13$50,000,000RadiusConsortiumMarketingInvestment
14$50,000,000Gainsight ConsortiumMarketingInvestment
15$49,000,000SteelHouseConsortiumMarketingInvestment
16$48,000,000King Content IsentiaMarketingAcquisition
17$47,000,000LivefyreConsortiumMarketingInvestment
18$46,000,000SprinklrConsortiumMarketingInvestment
19$45,000,000Capillary TechnologiesConsortiumMarketingInvestment
20$42,300,000EvariantConsortiumMarketingInvestment

More information

  1. Conductor Proves Web Presence Management Is A Real Thing With $27 Million In Series D (TechCrunch)
  2. Perion Acquires Digital Ad Company Undertone For $180M (TechCrunch)
  3. Dun & Bradstreet Acquires NetProspex for $125M (FinSMEs)
  4. InMobi raises $100M from Tennenbaum, others (VC Circle)
  5. iPinYou Completes $78M New Round, Eyes Domestic IPO (China Money Network)
  6. Social Touch Raises $60M in Series D Funding (FinSMEs)
  7. China’s Cheetah Mobile to acquire ad network MobPartner for $58M (Tech In Asia)
  8. Quickplay Secures C$57M (FinSMEs)
  9. Rightpoint Receives $55M Equity Investment from Stella Point Capital (FinSMEs)
  10. RadiumOne Secures $54M in Equity and Debt Financing (FinSMEs)
  11. Ensighten raises $53M to help companies manage sea of marketing data, vendors (VentureBeat)
  12. Brand Networks Acquires Social Ad Platform Shift For $50M (TechCrunch)
  13. Radius Raises $50M in Funding (FinSMEs)
  14. Gainsight Closes $50M in Series D Funding (FinSMEs)
  15. SteelHouse Raises $49M in Funding (FinSMEs)
  16. Isentia Acquires Content Marketer King Content In $48 Million Deal (Bandt.com)
  17. Content Curation Startup Livefyre Raises $47M More, Brings On Adobe And Salesforce As New Investors (TechCrunch)
  18. Sprinklr Raises $46m in Funding (FinSMEs)
  19. Capillary Technologies Closes $45M Series C Financing; Acquires MartJack (FinSMEs)
  20. CRM startup Evariant closes a $42.3 million round (VentureBeat)