SoftBank invests $1 billion in Fanatics

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SoftBank’s Vision Fund, the world’s largest private equity fund, has invested $1 billion in Fanatics. Fanatics is a Florida-based online sports firm that handles the merchandise sales of all major professional sports leagues (such as NFL, MLB, NBA, NHL, PGA, NASCAR), collegiate teams, and major media brands (NBC Sports, FOX Sports, CBS Sports). The funding round valued the ecommerce company at $4.5 billion. The deal follows SoftBank’s massive $2 billion investment in India’s Flipkart last August and underscores the company’s ambitious push into ecommerce.

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