Top 20 Marketing Deals for July 2017

Deal No. Amount Paid (USD) Company Investor/Buyer Sector Deal Type
1 $310,000,000 Turn Amobee Marketing Acquisition
2 $308,000,000 Teads Altice Marketing Acquisition
3 $175,000,000 MediaMath Goldman Sachs, Santander Bank Marketing Investment
4 $156,000,000 Centerfield Media H.I.G. Growth Partners Marketing Investment
5 $140,000,000 Zeta Global Franklin Square Capital Partners Marketing Investment
6 $95,000,000 MDC Partners Goldman Sachs Marketing Investment
7 $65,000,000 Demandbase Consortium Marketing Investment
8 $64,000,000 Segment Consortium Marketing Investment
9 $60,000,000 Acrolinx GENUI Partners Marketing Acquisition
10 $60,000,000 Branch Metrics Consortium Marketing Investment
11 $56,000,000 AppsFlyer Consortium Marketing Investment
12 $50,000,000 Placester New Enterprise Associates Marketing Investment
13 $47,000,000 SimilarWeb Consortium Marketing Investment
14 $47,000,000 PebblePost Silicon Valley Bank, Horizon Technology Finance Marketing Investment
15 $40,000,000 Xiaoshouyi Consortium Marketing Investment
16 $31,000,000 Bounce Exchange Consortium Marketing Investment
17 $30,700,000 Unlockd Media Axiata Marketing Investment
18 $30,000,000 Zenreach Consortium Marketing Investment
19 $30,000,000 Networked Insights Consortium Marketing Investment
20 $28,867,800 WME Group Melbourne IT Marketing Acquisition

More information

  1. Singtel’s digital ad division Amobee acquires Turn for $310M (TechCrunch)
  2. Telco Altice to acquire video ad tech player Teads for $308M (TechCrunch)
  3. MediaMath nabs $175 mln from Goldman Sachs and Santander Bank (PE HUB )
  4. Centerfield Secures $156 Million in Financing And Acquires Performance Marketing Leader Qology Direct (Multi Channel News)
  5. Zeta Global Raises $140 Million For Its Marketing Cloud (Forbes)
  6. Goldman Sachs is investing $95 million for a 15% stake in ad firm MDC Partners (Business Insider)
  7. B2B targeted marketing platform Demandbase raises $65 million (Venture Beat)
  8. Marketing data startup Segment raises $64M (TechCrunch)
  9. Acrolinx: Majority acquisition and growth financing by GENUI of $ 60 million to expand global business expansion (Aktiencheck)
  10. Deep-linking startup Branch raised $60 million from Andy Rubin’s Playground Ventures (TechCrunch)
  11. AppsFlyer Raises $56M Series C Financing (FinSMEs)
  12. Placester Raises $50M Series D Funding Round (FinSMEs)
  13. SimilarWeb raises $47M at valuation approaching $800M to take on Nielsen in digital market intel (TechCrunch)
  14. PebblePost raises $47M as it uses online data to fuel direct mail marketing (TechCrunch)
  15. Tencent Leads $40M Investment In Salesforce Copycat Xiaoshouyi (China Money Network)
  16. BounceX Raises $31M in Growth Capital to Fuel Proprietary Database (Marketwired)
  17. Adtech start-up Unlockd raises $30.7 million as Asian expansion plans take shape (AFR)
  18. Zenreach raises $30M to help businesses boost their marketing with free WiFi (TechCrunch)
  19. Networked Insights raises $30M to analyze social posts for marketers (Chicago Tribune)
  20. Melbourne IT to wholly acquire WME Group for AU$39m (ZD Net)
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