Top 20 Marketing Deals for April 2017

Deal No. Amount Paid (USD) Company Investor/Buyer Sector Deal Type
1 $310,000,000 Turn Amobee Marketing Acquisition
2 $308,000,000 Teads Altice Marketing Acquisition
3 $156,000,000 Centerfield Media H.I.G. Growth Partners Marketing Investment
4 $140,000,000 Zeta Global Franklin Square Capital Partners Marketing Investment
5 $95,000,000 MDC Partners Goldman Sachs Marketing Investment
6 $60,000,000 Branch Metrics Consortium Marketing Investment
7 $56,000,000 AppsFlyer Consortium Marketing Investment
8 $50,000,000 Placester New Enterprise Associates Marketing Investment
9 $30,000,000 Networked Insights Consortium Marketing Investment
10 $30,000,000 Zenreach Consortium Marketing Investment
11 $28,867,800 WME Group Melbourne IT Marketing Acquisition
12 $16,300,000 MomentFeed Consortium Marketing Investment
13 $16,000,000 Databerries Consortium Marketing Investment
14 $15,000,000 Opal Consortium Marketing Investment
15 $14,908,800 Ecrebo Keith Mills, Joseph C. Schull Marketing Investment
16 $12,000,000 AdAsia JAFCO Asia Marketing Investment
17 $12,000,000 Velocidi Neuberger Berman Group, Pilot Growth Equity Marketing Investment
18 $10,000,000 LoopMe Consortium Marketing Investment
19 $9,300,000 Crealytics Consortium Marketing Investment
20 $9,000,000 Conversion Logic Consortium Marketing Investment

More information

  1. Singtel’s digital ad division Amobee acquires Turn for $310M (TechCrunch)
  2. Telco Altice to acquire video ad tech player Teads for $308M (TechCrunch)
  3. Centerfield Secures $156 Million in Financing And Acquires Performance Marketing Leader Qology Direct (Multi Channel News)
  4. Zeta Global Raises $140 Million For Its Marketing Cloud (Forbes)
  5. Goldman Sachs is investing $95 million for a 15% stake in ad firm MDC Partners (Business Insider)
  6. Deep-linking startup Branch raised $60 million from Andy Rubin’s Playground Ventures (TechCrunch)
  7. AppsFlyer Raises $56M Series C Financing (FinSMEs)
  8. Placester Raises $50M Series D Funding Round (FinSMEs)
  9. Networked Insights raises $30M to analyze social posts for marketers (Chicago Tribune)
  10. Zenreach raises $30M to help businesses boost their marketing with free WiFi (TechCrunch)
  11. Melbourne IT to wholly acquire WME Group for AU$39m (ZD Net)
  12. MomentFeed inks $16.3 mln (PE HUB)
  13. Databerries Raises $16m in Series A Funding (FinSMEs)
  14. Top Silicon Valley VC firm Accel leads $15M round for Opal, a marketing collaboration startup based in Portland (GeekWire)
  15. Retail martech specialist Ecrebo eyes US expansion after £12m investment (Campaign)
  16. Adtech company AdAsia Holdings raises US$12M, has eyes set toward IPO (e27 News)
  17. Velocidi raises $12M to help marketers make smarter ad choices (Silicon Angle)
  18. LoopMe raises $10 million to optimize mobile video ads using artificial intelligence (Venture Beat)
  19. Crealytics Closes $9.3m Series C Financing (FinSMEs)
  20. Conversion Logic raises $9 million to help marketers understand cross-channel attribution (Venture Beat)
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