Top 20 Marketing Deals for April 2016

Deal No. Amount Paid (USD) Company Investor/Buyer Sector Deal Type
1 $360,000,000 Tapad Telenor Group Marketing Acquisition
2 $200,000,000 AddThis Oracle Marketing Acquisition
3 $108,000,000 Getui Consortium Marketing Investment
4 $56,000,000 BloomReach Consortium Marketing Investment
5 $50,000,000 Intercom Index Ventures Marketing Investment
6 $50,000,000 Moat Insight Venture Partners Marketing Investment
7 $45,000,000 Blippar Khazanah Nasional Berhad Marketing Investment
8 $45,000,000 Heyzap Fyber Marketing Acquisition
9 $42,000,000 Sprout Social Consortium Marketing Investment
10 $25,000,000 Insightly Consortium Marketing Investment
11 $20,000,000 JW Player Consortium Marketing Investment
12 $15,000,000 Unlockd Consortium Marketing Investment
13 $15,000,000 Mintigo Sequoia Capital Marketing Investment
14 $15,000,000 Playbuzz Consortium Marketing Investment
15 $15,000,000 Mirriad IP Group Plc Marketing Investment
16 $14,000,000 TapInfluence Consortium Marketing Investment
17 $12,300,000 ViralGains Consortium Marketing Investment
18 $12,000,000 Apester Consortium Marketing Investment
19 $12,000,000 Oro Highland Europe Marketing Investment
20 $10,000,000 PowerChord Ballast Point Ventures, The Burton Partnership Marketing Investment

More information

  1. Telenor Group Acquires Tapad for $360M (FinSMEs)
  2. Oracle Buys Audience Tracking Firm AddThis For Around $200M (TechCrunch)
  3. Push Notification Service Getui Enters Mobile Marketing With $108M Fresh Funding (Tech Node)
  4. BloomReach lands $56M to deliver personalized marketing to every digital business (VentureBeat)
  5. The Daily Startup: Index Ventures Backs Intercom in $50 Million Series D (The Wall Street Journal)
  6. Moat Raises $50 Million to Help Develop Digital Ad Currency (Wall Street Journal)
  7. With $45 Million In Funding, Augmented Reality Platform Blippar Is Rethinking Search (TechCrunch)
  8. Fyber Acquires Heyzap for $45M (FinSMEs)
  9. Sprout Social Raises $42M For Its Marketing Tools (TechCrunch)
  10. Insightly Closes $25M Series C Funding Round (FinSMEs)
  11. JW Player Raises $20M To Expand Its Video Platform (TechCrunch)
  12. Melbourne startup secures $15 million as it continues plans for global domination (StartupSmart)
  13. Mintigo Raises $15M in Funding (FinSMEs)
  14. Playbuzz scores $15 million in funding for sponsored social content (VentureBeat)
  15. Mirriad Secures $15 Million In Financing (PR Newswire)
  16. TapInfluence Closes $14M Funding Round (FinSMEs)
  17. ViralGains Completes First Close on $12.3M Series A Financing (FinSMEs)
  18. Apester Closes $12m Second Tranche of Series A Financing (FinSMEs)
  19. Oro Raises $12M in Funding (FinSMEs)
  20. PowerChord Secures $10M in Funding (FinSMEs)
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