Top 20 Marketing Deals for March 2016

Deal No. Amount Paid (USD) Company Investor/Buyer Sector Deal Type
1 $360,000,000 Tapad Telenor Group Marketing Acquisition
2 $200,000,000 AddThis Oracle Marketing Acquisition
3 $56,000,000 BloomReach Consortium Marketing Investment
4 $50,000,000 Moat Insight Venture Partners Marketing Investment
5 $45,000,000 Heyzap Fyber Marketing Acquisition
6 $45,000,000 Blippar Khazanah Nasional Berhad Marketing Investment
7 $42,000,000 Sprout Social Consortium Marketing Investment
8 $20,000,000 JW Player Consortium Marketing Investment
9 $15,000,000 Mirriad IP Group Plc Marketing Investment
10 $15,000,000 Playbuzz Consortium Marketing Investment
11 $12,300,000 ViralGains Consortium Marketing Investment
12 $12,000,000 Oro Highland Europe Marketing Investment
13 $10,000,000 Evergage Consortium Marketing Investment
14 $10,000,000 DataXu Sky PLC Marketing Investment
15 $10,000,000 PowerChord Ballast Point Ventures, The Burton Partnership Marketing Investment
16 $9,000,000 Amperity Consortium Marketing Investment
17 $9,000,000 Stellar Loyalty TDF Ventures, InterWest Partners Marketing Investment
18 $8,000,000 Blueshift Storm Ventures, Nexus Venture Partners Marketing Investment
19 $8,000,000 Iterable Consortium Marketing Investment
20 $8,000,000 Afluenta International Finance Corporation, Elevar Equity Marketing Investment

More information

  1. Telenor Group Acquires Tapad for $360M (FinSMEs)
  2. Oracle Buys Audience Tracking Firm AddThis For Around $200M (TechCrunch)
  3. BloomReach lands $56M to deliver personalized marketing to every digital business (VentureBeat)
  4. Moat Raises $50 Million to Help Develop Digital Ad Currency (Wall Street Journal)
  5. Fyber Acquires Heyzap for $45M (FinSMEs)
  6. With $45 Million In Funding, Augmented Reality Platform Blippar Is Rethinking Search (TechCrunch)
  7. Sprout Social Raises $42M For Its Marketing Tools (TechCrunch)
  8. JW Player Raises $20M To Expand Its Video Platform (TechCrunch)
  9. Mirriad Secures $15 Million In Financing (PR Newswire)
  10. Playbuzz scores $15 million in funding for sponsored social content (VentureBeat)
  11. ViralGains Completes First Close on $12.3M Series A Financing (FinSMEs)
  12. Oro Raises $12M in Funding (FinSMEs)
  13. Evergage Raises $10M in Series B Venture Capital Round (FinSMEs)
  14. DataXu Receives $10M in Funding (FinSMEs)
  15. PowerChord Secures $10M in Funding (FinSMEs)
  16. Amperity Closes $9M Series A Funding (FinSMEs)
  17. Stellar Loyalty Completes $9M Series A Funding (FinSMEs)
  18. Blueshift Closes $8.0M Series A Financing (FinSMEs)
  19. Iterable Closes $8M in Series A Funding (FinSMEs)
  20. Afluenta Completes $8M Series B Funding (FinSMEs)
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