The rise of home healthcare startups

It seems that everything is being “disrupted” these days. From transportation to hospitality, there is no stopping tech startups from innovating traditional business models. The latest industry to be disrupted is home healthcare. Since the past few years, the number of online marketplaces specialising in elderly care has been rising. Thanks to an ever-growing aging population, the elderly care market is quite sizeable. According to research, revenues for the elder care services industry is predicted to exceed $319 billion in 2016. This is clearly the reason why venture capitalists have been investing in startups like Honor, CareLinx, eCaring, GeriJoy, and many others. The most successful of them all, has gone public in 2014 and is valued at more than $1 billion. This week, HomeHero raised $20 million Series A funding from Graham Holdings Company, Social+Capital Partnership, Tencent Holdings Limited and The Launch Fund. You can read about the funding here.
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