Top 20 Marketing Deals for October 2014

Deal No. Amount Paid (USD) Company Investor/Buyer Sector Deal Type
1 $2,300,000,000 Conversant Alliance Data Marketing Acquisition
2 $930,000,000 All3Media Discovery, Liberty Global Marketing Acquisition
3 $235,000,000 Adconion Amobee Marketing Acquisition
4 $175,000,000 MediaMath Consortium Marketing Investment
5 $150,000,000 Kontera Amobee Marketing Acquisition
6 $114,677,322 Nurun Publicis Groupe Marketing Acquisition
7 $100,000,000 adSage BesTV Marketing Acquisition
8 $90,700,000 Gravity AOL Marketing Acquisition
9 $85,586,750 Base79 Rightster Marketing Acquisition
10 $80,000,000 Turn Consortium Marketing Investment
11 $70,000,000 AdRoll Consortium Marketing Investment
12 $70,000,000 Cardlytics Discovery Capital Marketing Investment
13 $54,700,000 Radius Consortium Marketing Investment
14 $50,000,000 Yext Consortium Marketing Investment
15 $50,000,000 Deem Undisclosed Marketing Investment
16 $49,000,000 Unicorn Media Brightcove Marketing Acquisition
17 $48,000,000 Avazu Consortium Marketing Investment
18 $45,000,000 Datalogix Consortium Marketing Investment
19 $40,000,000 Sprinklr Consortium Marketing Investment
20 $32,500,000 Spredfast Consortium Marketing Investment

More information

  1. Alliance Data to acquire Conversant for $2.3 billion (LA Times)
  2. Discovery, Liberty Global Acquire All3Media in $930 Million Deal (Variety)
  3. Amobee Buys Adconion For $235M And Kontera For $150M In Consolidation Play (TechCrunch)
  4. MediaMath Raises $175M (FinSMEs)
  5. Amobee Buys Adconion For $235M And Kontera For $150M In Consolidation Play (TechCrunch)
  6. (PMZN) Publicis Groupe Acquires Nurun, Global Design and Technology Consultancy, Subsidiary of Quebecor Media
    (Wall Street Journal)
  7. The company that partnered with Microsoft to sell the Xbox in China acquires digital ad agency for $100M (Tech In Asia)
  8. Setting Its Sights On Content Personalization, AOL To Acquire Gravity For $90.7M (TechCrunch)
  9. Rightster acquires Base79 (Advanced Television)
  10. Digital Ad Company Turn Raises $80M, Stays Vague On Possible IPO Plans (TechCrunch)
  11. AdRoll receives Series C funding round valued USD70 million (Venture Capital Post)
  12. Cardlytics Raises $70M in Funding (FinSMEs)
  13. Radius Raises $54.7M in Series C Funding (FinSMEs)
  14. Local Marketing Company Yext Raises $50M More (TechCrunch)
  15. Deem grabs $50M to help companies maximize their bottom lines (update) (VentureBeat)
  16. Brightcove buys Unicorn Media for $US49m (ARN)
  17. Avazu Closes $48M in Series A Financing (FinSMEs)
  18. Datalogix Closes $45M Equity Financing (FinSMEs)
  19. Sprinklr Raises $40M in Series D Funding (FinSMEs)
  20. Spredfast Raises $32.5M in Growth Capital (FinSMEs)
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